It is the word by which we are known or addressed to. Some of us are very careful about naming their children. If the name is good, it shows the good qualities of its bearer, and on the contrary, if the name is not good, it refers to undesired qualities of the person. This supposition is not correct all the time.
The name of a person can be "Shaker", and he is not necessarily a religious man. Other names like "loser", but its holder can be a successful person. My question, is it important to choose good names for our children?